Local SEO for Offline Businesses
January 14th, 2010 // 1:17 pm @ Marnie Castle
In small towns and large cities all across the nation, Local SEO experts increasing profits for small businesses in every category. How? By optimizing their websites to show up on the first page of Google, Yahoo, MSN, Bing and other popular search engines across the internet. An increasing percentage of people search Google for almost all of their products, services and needs. With that said, you can see why making businesses show up on Google for certain search terms can increase profits. By achieving an organic Google search result for multiple results a website can get many visits per day from targeted customers who are searching for exactly what the website is offering.
If you have a business, you need a website. If you have a website (or once you do) you are going to need people to visit that website. However, someone looking for car tires is not going to care much about your tax preparation website. That’s where SEO comes in. A website needs to be “keyword optimized” so that it can show up in relevant searches. Business owners can select to pay for PPC (Pay Per Click) advertising costs if they want to be a “Sponsored Ad” on Google, but that still doesn’t get nearly as much exposure as an all natural result and it costs more.
Contact City Media Consulting at (858) 386-4780 for more information about Local SEO and small business marketing.
Category : Featured Work
